# קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח

- Site: https://fridenson.co.il/en/

## High Waves – The Shipping Market in a Time of War

- Link: https://fridenson.co.il/en/high-waves-the-shipping-market-in-a-time-of-war/
- Published: 2026-03-15T14:35:33+00:00
- Author: neil@uplead

## Dear Customers,

We hope that you and your families are keeping well during these complex times. 
In recent weeks, we have been witnessing significant changes in the shipping market
to Israel, primarily driven by the security situation in the region and its impact
on international trade activities. Shipping lines continue to operate services to
Israel and maintain operational continuity; however, they are also implementing 
adjustments to freight rates and related surcharges.

 

## The Shipping Market to Israel – Current Overview

In recent months, an upward trend has been recorded in ocean freight rates to Israel.
This increase is mainly driven by higher war risk insurance premiums, a rise in 
the perceived risk levels along shipping routes in the Middle East and the Red Sea,
and various operational adjustments made by shipping lines in order to continue 
providing regular services to Israel.

As part of these adjustments, some carriers are modifying sailing routes, adding
safety measures, and implementing different operational changes, all of which increase
operating costs. As a result, several trade lanes have experienced increases of 
approximately 10%–25% in base freight rates.

 

### New Surcharges Introduced to the Market

As part of these adjustments, several key surcharges have recently been introduced:

War Risk Premium (WRP) – A war risk insurance surcharge applied to containers destined
for Israel, reflecting the rise in insurance premiums imposed on shipping lines.

Emergency / Conflict Surcharge – An emergency surcharge applied on certain services
to address the increased operational and fuel costs during the current period.

These surcharges may reach hundreds of dollars per container, depending on the shipping
line, the service route, and the type of cargo.

 

### Shipping Line Operations to Israel

Most of the major shipping lines continue to operate services to Israel, with certain
adjustments:

MSC continues to provide regular services to Israel, alongside updates to emergency
surcharges and operational adjustments on several routes.

ZIM continues operating its services to Israel while updating War Risk surcharges
and, in some cases, applying restrictions on specific cargo types, particularly 
hazardous cargo.

Hapag-Lloyd has also announced the addition of a War Risk Surcharge on services 
calling Israel.

The Ports of Haifa and Ashdod continue to operate and serve cargo movements, subject
to security guidelines and the necessary operational adjustments.

 

### Impact on the Market

The combination of rising freight rates, war and operational surcharges, and higher
insurance costs has created significant volatility in the market. In addition, some
routes are experiencing slightly longer transit times, congestion at alternative
ports, and temporary restrictions on certain cargo types.

Despite these challenges, shipping activities to Israel continue, and the global
logistics system is adapting to the evolving reality.

 

## We Are Here for You

At Fridenson Group, we continue to closely monitor developments in the shipping 
market and work with shipping lines and agents worldwide to help you find creative,
competitive, and stable transportation solutions, even during challenging times.

Our extensive experience, combined with a broad international network, enables us
to maintain supply chain continuity and support your ongoing business operations.

**We will continue to keep you updated on further developments.**

הפוסט [High Waves – The Shipping Market in a Time of War](https://fridenson.co.il/en/high-waves-the-shipping-market-in-a-time-of-war/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Winning Logistics Activity Summary for 2025!

- Link: https://fridenson.co.il/en/winning-logistics-activity-summary-for-2025/
- Published: 2026-01-07T08:50:25+00:00
- Author: neil@uplead

We navigated a year of challenges, complexity, and a constantly evolving reality–
while continuing to lead, innovate, and deliver.

Complex projects, a resilient supply chain, and people who truly make the difference–
this is logistics at its best. We invite you to watch our winning 2025 activity 
recap.

 

הפוסט [Winning Logistics Activity Summary for 2025!](https://fridenson.co.il/en/winning-logistics-activity-summary-for-2025/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## From one small truck to Israel’s leading logistics group!

- Link: https://fridenson.co.il/en/from-one-small-truck-to-israels-leading-logistics-group/
- Published: 2025-08-13T11:49:41+00:00
- Author: neil@uplead

David Fridenson joins the Marker Labels Live studio for a conversation about 50 
years of outstanding logistics operations, challenges, solutions, and what the coming
years in the logistics sector will look like.

Full article: [TheMarker](https://www.themarker.com/labels/themasters-video/2025-08-03/ty-article-labels/00000198-6e79-d12c-a9b8-7e7928230000)

הפוסט [From one small truck to Israel’s leading logistics group!](https://fridenson.co.il/en/from-one-small-truck-to-israels-leading-logistics-group/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## How Israeli Exporters Can Help US Buyers Save & Stay Competitive Despite New Tariffs?

- Link: https://fridenson.co.il/en/how-israeli-exporters-can-help-us-buyers-save-stay-competitive-despite-new-tariffs/
- Published: 2025-04-03T11:28:56+00:00
- Author: neil@uplead

eezyimport by Fridenson Group – smart, streamlined solutions for importing to the
U.S.

With the new tariffs increasing costs for US importers, exporters must adapt and
offer solutions to maintain strong business relationships. Here’s how you can help
your US buyers save and keep them motivated to continue purchasing from you:

### 1. Offer Alternative Pricing & Cost-Sharing

Absorb part of the tariff costs to remain competitive.
Provide discounted bulk pricing
or long-term contract incentives.Explore cost-sharing agreements to distribute the
tariff burden strategically.

### 2. Optimize Tariff Classification & Compliance

Work with your US buyers to ensure accurate HTS classification, potentially lowering
duty rates.
Modify products slightly to qualify for lower tariff categories (tariff
engineering).Use AI-driven classification tools like [BINA](https://www.eezyimport.com/?utm_source=fridenson.co.il-EN-SITE)
to find the most cost-effective codes.

### 3. Adjust Supply Chain & Production Strategies

Shift production or sourcing to countries with lower or no tariffs under Free Trade
Agreements (FTAs).
Explore regional supply chain options to qualify for preferential
duty rates.

### 4. Offer Flexible Payment & Financing Options

Provide extended payment terms to help US buyers manage cash flow.
Offer trade financing
solutions or partner with financial institutions to assist customers.

### 5. Ship Smarter: Utilize Free Trade Zones & Bonded Warehouses

Work with US partners to leverage Foreign Trade Zones (FTZs) where duties can be
deferred or reduced.
Use bonded warehouses to help buyers delay tariff payments 
until products are sold.

### 6. Highlight Non-Tariff Advantages

Emphasize quality, reliability, and unique selling points to justify the cost.
Offer
value-added services, such as faster delivery, customized solutions, or after-sales
support.

### 7. Assist US Buyers in Applying for Exemptions & Duty Drawback

Support them in requesting tariff exclusions if applicable.
If they re-export some
of your products, guide them through the US Duty Drawback Program to recover tariffs.

### 8. Leverage De Minimis Shipments

Break large shipments into smaller ones that fall under the de minimis threshold(
where applicable) to reduce duty impact.

### 9. Strengthen Long-Term Partnerships

Offer loyalty incentives for continued business.
Be transparent and communicate 
tariff-related cost changes early, so buyers can plan ahead.

### 10. Refer your US customers to online solutions that reduce customs clearance costs

Now more than ever, importers need to find ways to reduce costs and optimize their
supply chain. At eezyimport, we’re here to help answer any questions and provide
a smarter, cost-effective customs clearance solution with lower rates.

By proactively supporting your US customers, you can maintain strong trade relationships
and help them navigate the rising tariff costs. Collaboration, strategic pricing,
and supply chain flexibility are key to keeping exports flowing despite new trade
barriers.

Visit [eezyimport.com](https://www.eezyimport.com/)

הפוסט [How Israeli Exporters Can Help US Buyers Save & Stay Competitive Despite New Tariffs?](https://fridenson.co.il/en/how-israeli-exporters-can-help-us-buyers-save-stay-competitive-despite-new-tariffs/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Transformer Import Project

- Link: https://fridenson.co.il/en/%d7%a4%d7%a8%d7%95%d7%99%d7%a7%d7%98-%d7%99%d7%91%d7%95%d7%90-%d7%a9%d7%a0%d7%90%d7%99%d7%9d/
- Published: 2025-03-06T11:21:22+00:00
- Author: neil@uplead

Transporting a 66-ton, 4-meter-tall power transformer is exactly the kind of challenge
we love to take on!
These transformers made a long journey from Shanghai Port to
the South Port, where they were offloaded directly from the vessel onto our specialized
transport equipment—customized modular trailers.Our expert team carried out all 
the securing and fastening procedures to keep the cargo safe before making a smooth
trip to the client’s site, where we safely unloaded the transformers.We’re proud
to provide comprehensive logistics solutions for any oversized shipment, always 
prioritizing safety, professionalism, and on-time delivery to ensure your project’s
success!

הפוסט [Transformer Import Project](https://fridenson.co.il/en/%d7%a4%d7%a8%d7%95%d7%99%d7%a7%d7%98-%d7%99%d7%91%d7%95%d7%90-%d7%a9%d7%a0%d7%90%d7%99%d7%9d/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Advanced Logistics Solutions for the Energy and Sustainability Sector

- Link: https://fridenson.co.il/en/advanced-logistics-solutions-for-the-energy-and-sustainability-sector/
- Published: 2024-12-15T10:25:08+00:00
- Author: neil@uplead

## **Advanced Logistics Solutions for the Energy and Sustainability Sector**

The global logistics industry plays a pivotal role in the functioning of the world
economy. However, in recent years, it has faced a range of complex challenges. In
Israel, the situation is even more intricate due to a combination of security threats,
regulatory changes, and economic crises.

Supply chains, once considered a seamless and straightforward component of business
operations, are now becoming a major concern for many companies. Limited shipping
capacity, coupled with shipping companies avoiding Israeli ports due to security
risks—such as Houthi attacks in the Bab-el-Mandeb Strait—are disrupting supply lines.
Additionally, significant delays at local ports, rising insurance costs, and intense
competition for resources are exacerbating the situation.

Moreover, the energy sector itself is grappling with numerous challenges, including
the need to store and transport sensitive materials under strict regulations. When
combined with the global surge in prices and the demand for efficient logistical
solutions to supply electricity and water in challenging conditions, the resulting
complexity calls for innovation and creative problem-solving.

### **Fridenson: Leading the Energy Sector in Israel**

While many companies struggle to adapt to these realities, Fridenson Group has taken
a strategic step by establishing a dedicated energy sector division. This new division
focuses on providing comprehensive solutions for the entire supply chain—from storage
and logistics to maritime shipping—while navigating stringent regulatory requirements
and dynamic market conditions.

These solutions extend across all areas of the company’s operations. For example,
in the storage sector, Fridenson has developed specialized storage facilities for
hazardous materials under strict safety protocols, including container storage. 
In the transportation and shipping domain, the company tailors routes and identifies
creative alternatives to ensure goods reach their destinations on time, even under
the most challenging circumstances. For land transport, Fridenson offers customized
services to clients nationwide.

### **Innovation in the Shipping Industry**

The integration of logistics with the energy sector is also reflected in the transformations
taking place within global shipping companies. Beyond adopting cleaner fuel engines,
many companies are investing in vessels powered by natural gas and technologies 
that reduce air pollution. Fridenson, leveraging its partnerships with global shipping
innovators, collaborates with forward-thinking entities to help its clients meet
the increasing sustainability demands.

## **Crisis Supply Solutions: Taking Action on the Ground**

Fridenson’s commitment to providing advanced solutions is particularly evident during
times of crisis. For example, during wartime, the company delivered logistical solutions
to supply water and fuel to security forces and power stations, all while adhering
to regulatory requirements and dynamic conditions. Furthermore, addressing the shortage
of drivers caused by emergency military drafts, the company implemented creative
solutions, including professional customs brokerage services for expedited and accurate
shipment handling. Fridenson’s customs brokerage services enable clients to efficiently
manage their supply chains even under complex circumstances.

### **Vision for the Future: Tailored Logistics for the Energy Sector**

The transition to a sustainability-focused logistics world is an integral part of
Fridenson’s strategy. The company continues to expand its operations and develop
customized solutions for energy sector challenges, including importing containers
under strict regulatory compliance.

In a world where logistical challenges are mounting, Fridenson demonstrates that
innovation, professionalism, and a commitment to sustainability are the keys to 
success. As a leading logistics company, we provide our clients with comprehensive
advanced logistics services, from international shipping, including LCL (less-than-
container load) shipments, to container storage and land transportation solutions
tailored to the most complex needs.

**With an eye on the future and a readiness to face challenges, Fridenson sets a
new standard for professionalism in the industry.**

הפוסט [Advanced Logistics Solutions for the Energy and Sustainability Sector](https://fridenson.co.il/en/advanced-logistics-solutions-for-the-energy-and-sustainability-sector/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Importing 100 electric buses from the East

- Link: https://fridenson.co.il/en/importing-100-electric-buses-from-the-east-2/
- Published: 2024-11-25T11:55:06+00:00
- Author: neil@uplead

It is well-known that Houthi attacks are increasing on maritime routes in the Red
Sea and in the Bab al-Mandeb Strait. The terrorist organization attacks any ship
connected, or with even the smallest link to Israel.

As a result, shipping companies are changing the routes of their ships traveling
from the Far East to Israel. In routine times the maritime route passes through 
the Suez Canal, however in light of the current situation shipping companies must
reroute through the Cape of Good Hope.

This route change directly impacts the number of travel days and the cost of sea
transport. Moreover, this significantly reduces the number of free days available
to the importer (the time the importer has to return the container to the shipping
company) while lengthening arrival times from the east to more than 50 days.

At Fridenson Group, we are continuously working to find effective solutions in light
of the current situation, such as shifting some shipments to our air freight division.
We understand your concerns regarding the situation, which directly affects shipping
costs and delivery times, and, of course, your need for a fast and reliable solution
that can provide you with peace of mind.

**We will continue to be at your service to maintain the continuity of your company’s
orders and logistics operations, and we will keep you updated on any important developments
resulting from the situation. **

הפוסט [Importing 100 electric buses from the East](https://fridenson.co.il/en/importing-100-electric-buses-from-the-east-2/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Your Challenges, Our Solutions

- Link: https://fridenson.co.il/en/your-challenges-our-solutions/
- Published: 2024-10-31T15:13:58+00:00
- Author: neil@uplead

## Working with Fridenson Group’s International Shipping Division in Times of Uncertainty

Dear friends, we understand exactly what you’re facing. If you’re importers or exporters
operating in Israel, you’re undoubtedly dealing with a variety of challenges in 
these turbulent times. You’re navigating significant uncertainties – when will the
goods arrive? How can you ensure timely shipping? And the costs? Let’s not even 
go there. We’re here to bring clarity, explain what’s really happening in the world
of shipping today, and show you how Fridenson Group’s “Air & Ocean” Division can
help you weather this period smoothly.

## Key Points to Know

To better understand the challenges we’re tackling in the shipping world today, 
here are some noteworthy facts:

#### The Houthis: Who They Are

The Houthis are a Shiite militia of Yemeni origin, supported by Iran. Since the 
start of the conflict in Yemen in 2015, they’ve been targeting civilian and military
vessels in the Red Sea and the Bab al-Mandeb Strait. This route is critical, linking
Asia, Europe, and the Middle East, with over 10% of global trade passing through
this area.

#### Current Risks in Maritime

Transport Missile and drone attacks on commercial ships have caused significant 
disruption in supply chains. Since the attacks began, marine insurance costs in 
these high-risk areas have surged by 20%-30%.

#### Route Changes Many vessels

Now, they opt to bypass the Red Sea region to avoid attacks, extending transit times
by 7-10 days. This increase in delivery times has also driven up transport costs.

#### Insurance Cost Changes

Insurance companies are raising rates for vessels traversing dangerous regions, 
with a 15% annual increase in premiums in conflict zones. This can amount to hundreds
of thousands of dollars for each shipment.

#### Air Shipping Under Threat

In addition to maritime issues, frequent flight cancellations are impacting Israel’s
air shipping capabilities. Limitations on flight numbers have caused delays to double,
sometimes even triple, which in turn drives up costs dramatically.

#### The Turkish Embargo

Turkey’s embargo has had significant repercussions for exports, imports, and international
shipping. The deteriorating relations amidst the war have made it difficult for 
Israeli companies to move goods to and from Turkey, resulting in higher shipping
costs and the need to find alternative routes to meet both domestic and international
market demands.

## Maritime Shipping – How Can You Plan With Red Sea Attacks?

If you’re importing or exporting goods by sea, you’ve likely heard about the Houthi
attacks in the Red Sea and the Bab al-Mandeb Strait. As noted, these are vital routes
connecting Asia, Europe, and the Middle East, and these attacks are causing major
disruptions. Delivery schedules have become uncertain, costs are skyrocketing, and
the insurance issues are only adding to the challenge. High-risk regions require
enhanced insurance coverage.

You may be asking, “What’s the solution?” “How can we keep operating efficiently?”
That’s where our “Air & Ocean” solutions come in. Fridenson Group, with its experience
and extensive connections, offers alternative routes so that your goods don’t face
excessive delays. Additionally, we assist with accurate sea freight cost calculations
and tailor solutions to the current situation, even if it means rerouting around
dangerous areas.

## But What About Air Shipping?

Challenges Here, Too When maritime shipping gets complicated, air is often seen 
as the alternative. It’s a good choice in today’s climate, but, unfortunately, there
are also hurdles in this arena. With Israel’s security situation, many airlines 
have ceased or reduced flights to Israel. This means that air shipping is also facing
tough challenges: fewer flights, rising prices, and increased insurance rates—all
impacting the bottom line.
So what’s the plan? Here’s where our “Air & Ocean” division
comes into play. We can help you evaluate the available options, find the best sea
and air shipping solutions for your needs, and make the right choice between them—
even if it requires some creativity.

## Why a Shipping Company is Vital Now

You might think it’s possible to manage shipping independently in normal times, 
but in times of crisis, working with an experienced shipping company can be the 
difference between risky delays and quick, efficient solutions. We understand how
valuable your goods are to you—not just their price but also your time, your customers,
and your reputation.

With container storage in Ashdod, customs brokerage services at Ben Gurion Airport,
and a range of other facilities and services, we’re here not just for the shipping
itself but also for storing your goods and handling the complex paperwork involved.
In this industry, the ability to respond quickly, think creatively, and adapt to
change is critical—and that’s where our “Air & Ocean” division can ease the process
for you, drawing on Fridenson Group’s extensive experience.

**Need an Example? Here You Go: **When Turkey announced it was halting exports to
Israel, we found alternative import solutions through third parties. Now, with Turkey
tightening restrictions further, we had to get creative and think outside the box—
and yes, we found solutions for that too, which our account managers would be glad
to share with you.

## We’re Here for You

Yes, we know it’s not easy. But with our shipping division, you don’t have to face
it alone. We have the tools, connections, and knowledge to help you navigate all
the complexities of shipping in today’s climate and ensure that your business keeps
running smoothly, no matter what.

הפוסט [Your Challenges, Our Solutions](https://fridenson.co.il/en/your-challenges-our-solutions/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## “The connection between two trade points passes through one driver”

- Link: https://fridenson.co.il/en/the-connection-between-two-trade-points-passes-through-one-driver-2/
- Published: 2024-10-31T13:12:34+00:00
- Author: neil@uplead

From the beginning of history there has been a continuous movement of goods, across
borders and continents, creating a wide range of commercial and social connections.

One of the well-known ancient trade routes is known as the Silk Road – a trade route
that connected the ancient Chinese capital with other trade points which the main
trade routes passed through: between the Far East, India, North Africa and the Middle
East.

One of the well-known ancient trade routes is known as the Silk Road – a trade route
that connected the ancient Chinese capital with other trade points which the main
trade routes passed through: between the Far East, India, North Africa and the Middle
East.

### A Shift in the Transport World

A shift occurred in 2019, a revolution in the transport world. The Swedish company
einride announced an autonomous truck without a driver’s cab, and began to transport
shipments on public roads in Sweden for the first time ever in the world!
Since 
the mid-2000s, and with the outbreak of the pandemic, a shift occurred in the transport
world. The shortage of drivers had a negative impact on the general public, as the
transport of goods became a difficult, and sometimes impossible, feat.For example,
the shortage was pronounced in Britain, which experienced public panic owing to 
the shortage of petrol in gas stations and bare shelves in supermarkets, with many
products missing… on the backdrop of supply difficulties.And in Israel? In July,
the Port2Port newsletter published that representatives of the Transport Council,
in a joint statement issued with the Minister of Defense, maintain** that opening
the ports will reduce the congestion in the existing ports**, however there is no
solution to the shortage of heavy vehicle drivers.

#### The continuing shortage of heavy vehicle drivers in Israel is already creating serious security risks for the State of Israel, in addition to the accumulating economic damage.

This situation posed a problem even before the corona crisis, which was also reflected
in the unprecedented congestion in Israel’s ports. Moreover, this stands to worsen
very soon with the start of activity in the new ports in Haifa and Ashdod.

להלן קישור למאמר המלא: [קסטל ובן הרוש: מחסור חמור בנהגי משאיות גורם נזקים ביטחוניים וכלכליים](https://www.port2port.co.il/article/%D7%94%D7%95%D7%91%D7%9C%D7%94-%D7%99%D7%91%D7%A9%D7%AA%D7%99%D7%AA/%D7%94%D7%95%D7%91%D7%9C%D7%94-%D7%91%D7%9E%D7%A9%D7%90%D7%99%D7%95%D7%AA/%D7%A7%D7%A1%D7%98%D7%9C-%D7%95%D7%91%D7%9F-%D7%94%D7%A8%D7%95%D7%A9-%D7%9E%D7%97%D7%A1%D7%95%D7%A8-%D7%97%D7%9E%D7%95%D7%A8-%D7%91%D7%A0%D7%94%D7%92%D7%99-%D7%9E%D7%A9%D7%90%D7%99%D7%95%D7%AA-%D7%92%D7%95%D7%A8%D7%9D-%D7%A0%D7%96%D7%A7%D7%99%D7%9D-%D7%91%D7%99%D7%98%D7%97%D7%95%D7%A0%D7%99%D7%99%D7%9D-%D7%95%D7%9B%D7%9C%D7%9B%D7%9C%D7%99%D7%99%D7%9D/)

![](https://fridenson.co.il/wp-content/uploads/2021/05/shil.jpg)

הפוסט [“The connection between two trade points passes through one driver”](https://fridenson.co.il/en/the-connection-between-two-trade-points-passes-through-one-driver-2/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Importing 100 electric buses from the East

- Link: https://fridenson.co.il/en/importing-100-electric-buses-from-the-east/
- Published: 2024-09-02T13:58:16+00:00
- Author: neil@uplead

Next Stop: Fridenson Group!
Another successful international shipping project was
completed with the import of approximately 100 electric buses from the East. The
buses were transported to the loading port and driven onto the roll-on/roll-off 
ship. The ship’s crew performed lashing and securing in preparation for the voyage,
and after thorough inspections and the captain’s approval for equipment safety, 
the ship set sail.Upon arrival, we were well-prepared with teams ready to release
the lashings, a sufficiently prepared storage area at Haifa Port for efficient and
quick unloading, with an emphasis on equipment safety.At our group, we specialize
in the shipping of vehicles, heavy commercial vehicles, and construction equipment
from various destinations around the world to Israel, providing creative solutions
and proven operational capabilities!

**To view the project:**

הפוסט [Importing 100 electric buses from the East](https://fridenson.co.il/en/importing-100-electric-buses-from-the-east/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Increased Houthi Attacks on Maritime Routes in the Red Sea

- Link: https://fridenson.co.il/en/increased-houthi-attacks-on-maritime-routes-in-the-red-sea/
- Published: 2023-12-28T09:58:44+00:00
- Author: hakerdesign

It is well-known that Houthi attacks are increasing on maritime routes in the Red
Sea and in the Bab al-Mandeb Strait. The terrorist organization attacks any ship
connected, or with even the smallest link to Israel.

As a result, shipping companies are changing the routes of their ships traveling
from the Far East to Israel. In routine times the maritime route passes through 
the Suez Canal, however in light of the current situation shipping companies must
reroute through the Cape of Good Hope.

This route change directly impacts the number of travel days and the cost of sea
transport. Moreover, this significantly reduces the number of free days available
to the importer (the time the importer has to return the container to the shipping
company) while lengthening arrival times from the east to more than 50 days.

At Fridenson Group, we are continuously working to find effective solutions in light
of the current situation, such as shifting some shipments to our air freight division.
We understand your concerns regarding the situation, which directly affects shipping
costs and delivery times, and, of course, your need for a fast and reliable solution
that can provide you with peace of mind.
**We will continue to be at your service
to maintain the continuity of your company’s orders and logistics operations, and
we will keep you updated on any important developments resulting from the situation.**

הפוסט [Increased Houthi Attacks on Maritime Routes in the Red Sea](https://fridenson.co.il/en/increased-houthi-attacks-on-maritime-routes-in-the-red-sea/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Transportation Project for the Construction of an Ammonia Facility for Haifa Chemicals

- Link: https://fridenson.co.il/en/transportation-project-for-the-construction-of-an-ammonia-facility-for-haifa-chemicals/
- Published: 2023-12-20T16:14:28+00:00
- Author: hakerdesign

## **⏎ Leading the Way!

We are proud to have successfully completed a highly specialized and complex logistical
project, transporting three oversized towers and additional equipment for the construction
of an ammonia facility in Mishor Rotem, undertaken by Haifa Chemicals.

מתקן האמוניה נבנה בימים אלו בדרום הארץ ומחליף את המתקן הישן שהיה בחיפה ונסגר/
המתקן
נבנה ע”י SAIPEM – אחת החברות הגדולות בעולם המתמחה בפתרונות בתחום האנרגיה והתשתיות.
הציוד המורכב הגיע מדרום קוריאה באניית מטען כללי מתמחה, בעלת מנופים עצמיים לפריקה
וטעינה וכלל בחלקו 3 מגדלים עם מידות שלא רואים בכל שנה:שתי יחידות באורכים של כ- 38
מטר כל אחת, ויחידה גדולה ביותר אשר השתרעה לאורך של 57 מטר ומשקלה עלה על 125 טון!!!**
אז איך מבצעים שינוע יבשתי למטען כל כך גדול?**

## מתכננים לפרטי פרטים את כל הפעולות הנדרשות:

בחינת מסלולי הובלה ובדיקות מיוחדות לרדיוסי סיבובים וסימולציות ממוחשבות נוספות
פריקת
הציוד מהאנייה ע”ג ציוד מיוחד- עגלות הידראוליות שעליהם הורכבו “שולחנות מסתובבים (
Turn Tables) ” שיאפשרו תמרון בתוואי הדרך, לוחות פיקוד, היגוי אחורי וכו’.עבודות ריתוכים
ובניית מתקן מיוחד לעיגון וקיבוע המטען שהותקן ישירות ע”ג המטען ולציוד ההובלה שלנו.
ביצוע שלל תיאומים מול מס’ רב של רשויות אשר בוצעו מבעוד מועד.הסרת מכשולים בתוואי 
הדרך אשר בוצעו לילה לפני ההובלה על מנת לאפשר מעבר בטוח עם המטען.ליווי משטרה מסיבי
שכלל עשרות ניידות ושוטרים, צוותי מכונאים וטכנאים של הקבוצה, רכבי גיבוי, צוותי הנדסה
ועוד.

ההובלה המורכבת בוצעה ב- 2 לילות עם ליווי משטרה מסיבי שכלל עשרות ניידות ושוטרים, 
צוותי מכונאים וטכנאים של פרידנזון, רכבי גיבוי, צוותי הנדסה ועוד.
בשל אופיו של המטען
הנסיעה היתה בממוצע של 20 קמ”ש וצוותי פרידנזון תפעלו את הציוד המורכב לאורך כל הדרך.

### הצוותים שלנו עמלו והתכוננו לאירוע המורכב מס’ חודשים.

הנהגים, הצוותים וההנהלה הכינו את הקרקע בצורה המיטבית ליום הביצוע וההובלה בוצעה באופן
איכותי ועפ”י התכניות המוקדמות שהוכנו.
אנו מאחלים לחברת חיפה כימיקלים בהצלחה רבה 
עם המתקן החדש והמתקדם.נמשיך להעניק שירותים לוגיסטיים מדלת לדלת, הודות לניסיון רב
השנים וציוד התובלה המיוחד שלנו המאפשרים לנו לבצע תובלה מורכבת למטענים מיוחדים תוך
גמישות תפעולית ומקצועיות ללא פשרות!

הפוסט [Transportation Project for the Construction of an Ammonia Facility for Haifa Chemicals](https://fridenson.co.il/en/transportation-project-for-the-construction-of-an-ammonia-facility-for-haifa-chemicals/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Import and Transportation Project for APOLLO POWER Manufacturing Machines

- Link: https://fridenson.co.il/en/import-and-transportation-project-for-apollo-power-manufacturing-machines/
- Published: 2022-10-20T14:36:42+00:00
- Author: hakerdesign

חברת APOLLO POWER חתמה עם קבוצת פרידנזון הסכם פעילות לוגיסטית למכונות ייצור פאנלים
סולריים.
פרידנזון ביצעה את ייבוא המכולות מהמזרח ומאירופה כולל עמילות מכס עבור חברת
APOLLO POWER, מכולות 40 – 20 ומכולות FLAT במשקל כ 27 טון / כ”א.

המכולות הכילו מכונות לייצור פאנלים סולריים וחלקים רבים אחרים, נאספו מנמל חיפה והובלו
לאחסנה במסוף פרידנזון.
המכולות הובלו לאזור התעשיה מבוא כרמל (מפעל הלקוח), נפרקו 
באתר הלקוח ומכולות ה-FLAT הונפו באמצעות מנוף 265 טון / מטר לתוך אולם הייצור.

### כל הציוד נפרק ושונע לתוך האולם הייצור באמצעות צוותים מיומנים וציוד שינוע מתאים שסופק על ידי פרידנזון.

מכונות הייצור של חברת APOLLO POWER שהוצאו ממכולות ה FLAT שונעו והוצבו בתוך אולם 
הייצור באמצעות מערכת הידראולית MEGA LIFT במפעל הלקוח במבוא כרמל.
מערכת ההרמה MEGA
LIFT המורכבת מארבע בוכנות (כל בוכנה נושאת כ 89 טון) משמשת לפעילות שינוע יחידות במשקלים
חריגים באמצעות מסילות.

#### מדובר במערכת הידראולית, הפועלת גם במקומות סגורים בהם הגישה למנוף מוגבלת ונדרש שינוע במשקל חריג.

פרידנזון משתמשת במערכת ה MEGA LIFT לפעילויות כגון: פירוק מכבשים (כ – 110 טון), שינוע
מכבשים לתוך אולם המפעל ,שינוע מכונות הזרקה משקלים: עד 130 טון ועוד.

![](https://fridenson.co.il/wp-content/uploads/2022/10/IMG-20221009-WA0004.jpg)

הפוסט [Import and Transportation Project for APOLLO POWER Manufacturing Machines](https://fridenson.co.il/en/import-and-transportation-project-for-apollo-power-manufacturing-machines/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Successful Completion of China Motors Spare Parts Warehouse Relocation

- Link: https://fridenson.co.il/en/successful-completion-of-china-motors-spare-parts-warehouse-relocation/
- Published: 2022-09-12T10:41:16+00:00
- Author: hakerdesign

China Motors, a distributor of transportation brands, signed an agreement with 
Fridenson Group to relocate its spare parts warehouse to Moshav Adumim. For this
project, Fridenson deployed professional teams at both the old and new locations,
utilizing advanced equipment to handle tens of thousands of items. Key activities
included: locating, sorting, picking, and wrapping thousands of boxes coded with
various SKUs. These boxes were palletized onto approximately 2,500 pallets and transferred
through a meticulously planned process—scanning the boxes/pallets with a computerized
barcode system integrated with the client’s system to ensure real-time online updates
and control.

### The equipment was moved to the new spare parts warehouse in Moshav Adumim. Fridenson’s teams handled the pallet reception, unloading with forklifts provided by the company, and organized the equipment on shelving in the new warehouse.

 Fridenson completed the relocation with high professionalism and ahead of schedule.
The company specializes in a wide range of projects, including factory relocations,
handling of oversized equipment, and more. Its clients include oil refineries, Plasson,
Keter Plastic, and others.

![china-motors-car-import-500-525IMG-20220907-WA0004](https://fridenson.co.il/wp-
content/uploads/elementor/thumbs/china-motors-car-import-500-525IMG-20220907-WA0004-
qqzbimzctdvnb44lkmthu4v8bjlwv59ho0znq8kgjc.jpg "china-motors-car-import-500-525IMG-
20220907-WA0004")

הפוסט [Successful Completion of China Motors Spare Parts Warehouse Relocation](https://fridenson.co.il/en/successful-completion-of-china-motors-spare-parts-warehouse-relocation/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Fridenson Group’s Project for Siemens’ Desiro HC Electric Trains

- Link: https://fridenson.co.il/en/fridenson-groups-project-for-siemens-desiro-hc-electric-trains/
- Published: 2022-07-12T13:38:23+00:00
- Author: hakerdesign

Fridenson Group is currently concluding “Phase 1” of the Desiro HC electric trains
project for Siemens Mobility, in partnership with Israel Railways.

The project began about two years ago, at the onset of the pandemic, when the first
trains arrived directly from Germany at the Ashdod terminal.

A professional team managed the entire logistics process, including release, unloading,
storage, and value-added services for a total of 132 trains.

A professional team managed the entire logistics process, including release, unloading,
storage, and value-added services for a total of 132 trains.

The video below is a small reminder of how it all started, and we look forward to“
Phase 2” of the project.

הפוסט [Fridenson Group’s Project for Siemens’ Desiro HC Electric Trains](https://fridenson.co.il/en/fridenson-groups-project-for-siemens-desiro-hc-electric-trains/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Transportation of an 80-Ton Reactor for Paz Oil Refineries, Ashdod

- Link: https://fridenson.co.il/en/transportation-of-an-80-ton-reactor-for-paz-oil-refineries-ashdod/
- Published: 2022-07-07T13:53:53+00:00
- Author: hakerdesign

Fridenson successfully transported an 80-ton reactor with a diameter of 5.5 meters.
The operation was carried out using a combined method—barge and roll-on/roll-off(
RORO) ship from the Port of Ravenna to the Port of Ashdod. Upon arrival at Ashdod
Port, the equipment was loaded onto a low hydraulic trailer with rear steering and
transported under police escort, with full coordination with the authorities.

![](https://fridenson.co.il/wp-content/uploads/2022/07/PAZ5-1024x768.jpg)

הפוסט [Transportation of an 80-Ton Reactor for Paz Oil Refineries, Ashdod](https://fridenson.co.il/en/transportation-of-an-80-ton-reactor-for-paz-oil-refineries-ashdod/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## “The connection between two trade points passes through one driver”

- Link: https://fridenson.co.il/en/the-connection-between-two-trade-points-passes-through-one-driver/
- Published: 2021-10-18T11:09:57+00:00
- Author: hakerdesign

From the beginning of history there has been a continuous movement of goods, across
borders and continents, creating a wide range of commercial and social connections.

One of the well-known ancient trade routes is known as the Silk Road – a trade route
that connected the ancient Chinese capital with other trade points which the main
trade routes passed through: between the Far East, India, North Africa and the Middle
East.

One of the well-known ancient trade routes is known as the Silk Road – a trade route
that connected the ancient Chinese capital with other trade points which the main
trade routes passed through: between the Far East, India, North Africa and the Middle
East.

### A Shift in the Transport World

A shift occurred in 2019, a revolution in the transport world. The Swedish company
einride announced an autonomous truck without a driver’s cab, and began to transport
shipments on public roads in Sweden for the first time ever in the world!
Since 
the mid-2000s, and with the outbreak of the pandemic, a shift occurred in the transport
world. The shortage of drivers had a negative impact on the general public, as the
transport of goods became a difficult, and sometimes impossible, feat.For example,
the shortage was pronounced in Britain, which experienced public panic owing to 
the shortage of petrol in gas stations and bare shelves in supermarkets, with many
products missing… on the backdrop of supply difficulties.And in Israel? In July,
the Port2Port newsletter published that representatives of the Transport Council,
in a joint statement issued with the Minister of Defense, maintain** that opening
the ports will reduce the congestion in the existing ports**, however there is no
solution to the shortage of heavy vehicle drivers.

#### The continuing shortage of heavy vehicle drivers in Israel is already creating serious security risks for the State of Israel, in addition to the accumulating economic damage.

This situation posed a problem even before the corona crisis, which was also reflected
in the unprecedented congestion in Israel’s ports. Moreover, this stands to worsen
very soon with the start of activity in the new ports in Haifa and Ashdod.

![](https://fridenson.co.il/wp-content/uploads/2021/05/shil.jpg)

הפוסט [“The connection between two trade points passes through one driver”](https://fridenson.co.il/en/the-connection-between-two-trade-points-passes-through-one-driver/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Everything you wanted to know about LCL in ocean shipments

- Link: https://fridenson.co.il/en/everything-you-wanted-to-know-about-lcl-in-ocean-shipments/
- Published: 2021-10-05T11:40:32+00:00
- Author: hakerdesign

### מהו LCL? – קיצור של Less than Container Load.

מטענים מסוג LCL הם בדרך כלל משלוחים של מטענים חלקיים בהתייחס לתכולת מכולה מלאה.

### למי זה מתאים ומה כולל השירות?

שירות הובלה ימית למטענים חלקיים (LCL) עבור יבואנים ויצואנים שמדיי פעם נדרשים לשלוח
מטען חלקי.
השירות כולל איסוף ואיחוד מטענים של מספר לקוחות במכולה אחת מנמל המוצא 
לנמל היעד.

![](https://fridenson.co.il/wp-content/uploads/2021/10/lcl-chart-2.png)

### תהליך משלוח מטען LCL

![](https://fridenson.co.il/wp-content/uploads/2021/10/lcl-chart-1024x497-1.jpg)

### ממה מורכבים חישובי העלויות למטען חלקי?

עלות הובלה ימית מורכבת מ 2 מרכיבים מרכזיים: עלות ההובלה עצמה והיטלים שונים.

**במשלוח מטען חלקי LCL** – דמי ההובלה וההיטלים מחושבים על פי נפח המטען או משקלו –
הגבוה מבין השניים.

### מה היתרון שלך?

היתרון הגדול לפעילות של מטענים חלקיים עם חברה גדולה כמו קבוצת פרידנזון הוא היתרון
לגודל !

החברה מובילה עשרות אלפי מכולות בשנה מכל נמלי העולם ברחבי הגלובוס ולכן לקוחותיה נהנים
ממחירים אטרקטיביים ורמת שירות גבוהה מחברות הספנות וכן מיקומים מועדפים בתקופות עומס
על גבי האוניות !!

### מקצועיות… זה כבר התחום שלנו!

פעילות של שילוח מטענים חלקיים מוגדרת כמורכבת הדורשת ידע ומיומנות גבוהה, בחירת ספק
בעל נסיון רב בתחום השילוח הימי הינו קריטי. קבוצת פרידנזון שירותם לוגיסטים מעניקה
שירותים לכל סוגי המטענים.

הפוסט [Everything you wanted to know about LCL in ocean shipments](https://fridenson.co.il/en/everything-you-wanted-to-know-about-lcl-in-ocean-shipments/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## Outsourced logistics services that every company should know about

- Link: https://fridenson.co.il/en/outsourced-logistics-services-that-every-company-should-know-about/
- Published: 2021-09-26T10:42:45+00:00
- Author: hakerdesign

מתעמקים במשמעות – שיטת הניהול הדוגלת ברעיון לפיו יש להוציא מהארגון את התפעול שלא
נמצא בליבת הפעילות שלו והעברת חלק מהפעולות לקבלן חיצוני, כדי שבתוך החברה שלכם תיוותרנה
רק פעילויות הליבה.

ניהול במיקור חוץ מעניק מכלול פתרונות מותאמים לכל ארגון על פי צרכיו, מקנה לארגון 
יעילות, מקצועיות גבוהה גמישות וחיסכון בעלויות.

**להעז, לבחור ולקדם את העסק שלך**** –** בעלי עסקים קטנים ובינונים שואפים ליצור משהו
משלהם ולהרוויח. בתחום הסחר הבינלאומי כשבעל עסק מחליט לייבא או לייצא , נדרש יידע 
מקצועי רחב שיאפשר לו לקבל את מגוון המידע התקנות והחוקים וכן הניירת הרלוונטית לאותם
תהליכים .

הוא יכול למצוא את עצמו עומד חסר אונים לעיתים, מול מגוון שירותים בתחום היבוא, יצוא,
רכש ולוגיסטיקה שאינם קלים ומכילים בתוכם חוקים נוקשים ומושגים רבים ואין לו מושג איך
להתמודד איתם ועם נבכי הבירוקרטיה.

אז בדיוק כאן נכנס לתמונה **המושג- “מיקור חוץ”**

המטרה פשוטה וברורה – לתת לחברה שתחום הסחר הבינלאומי הוא עיסוקה הבלעדי, ומכירה היטב
את החוקים, ובעלת ידע ניסיון ומקצועיות רבה בתפעול מטענים, וניהול שרשרת האספקה הלוגיסטית.

בקיאה בדרכים לחסוך בעלויות ומשאבים, לפעול מול מכון התקנים, משרד הבריאות (או רשויות
ממשלתיות אחרות) ולייבא את הטובין לארץ ללא עיכובים.

**החברה במיקור חוץ אינה מתחרה עם בעל העסק אלא שותפה להצלחה שלו****!** לעומת ההפסדים
שצובר העסק במציאת פתרונות ולמידה של תחומים שההתמקצעות בהם נדרשות שנים לא מעטות…

השימוש במיקור חוץ תורם ליכולת שלכם **להתרכז בפיתוח העסקי של העסק שלכם** אשר לשם 
צריכים להיות מופנים המשאבים האמתיים שלכם.

### אז מה בעצם אנחנו מציעים?

![](https://fridenson.co.il/wp-content/uploads/2021/09/tas.png)

#### עשרת הדברות למיקור חוץ עם קבוצת לוגיסטיקה

 1.  מאפשר לכם להתמקד בתחומי הליבה של העסק ולהגדיל את הפעילות המרכזית ולחסוך בהוצאות.
 2.  לקצר זמנים ולעמוד בדרישות הרגולציה ביבוא, במכס ובתחומי שרשרת האספקה.
 3.  לטפל במטענים ולהעבירם ממקום למקום תוך יצירת שקיפות מקסימלית.
 4.  לאפשר לארגון להימנע מלעסוק במשאב האנושי בתחומי הלוגיסטיקה ובהכשרתו ע”י מעבר לקבלת
     [שירותים לוגיסטיים](https://fridenson.co.il/en/) מחברה מקצועית.
 5.  להבטיח את ביצוע הפעילויות ברמה גבוהה ובאופן מקצועי.
 6.  לעבור מהוצאה קבועה **להוצאה משתנה** תוך צמצום עלויות ושיפור רווחיות.
 7.  לצמצם הוצאות והשקעות במערך לוגיסטי על ידי שימוש במערך קיים של קבוצת פרידנזון.
 8.  לפעול באמצעות מומחים שישפרו את השירות ללקוחות הסופיים.
 9.  לייצר גמישות תפעולית ולקבל פתרון העונה במדויק לצרכיכם ולדרישותיכם.
 10. לצמצם את רמות המלאי ולהעלות את רמת הדיוק ואמינות המלאי.

**התשתית הלוגיסטית של פרידנזון בפריסה ארצית ובינלאומית מאפשרת לה לספק מענה מקיף 
לשלל סוגי השירותים וזאת באמצעות ציי רכבים להובלה יבשתית, סוכני מטען בפריסה גלובלית,
ציוד מקצועי לניהול פרויקטים מורכבים ומרכזים לוגיסטיים לניהול מלאי ומטענים.**

**פרידנזון חרטה על דיגלה ערכים של אמינות, מקצועיות ושירותיות. החברה עובדת על פי 
תקנים בינלאומיים מחמירים ומיישמת מערכות ניהול איכות על מנת להבטיח עמידה בסטנדרטים
הגבוהים ביותר של איכות השירות. **

![](https://fridenson.co.il/wp-content/uploads/2021/09/AllIsometricSept-04-1024x657.
jpg)

הפוסט [Outsourced logistics services that every company should know about](https://fridenson.co.il/en/outsourced-logistics-services-that-every-company-should-know-about/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).

## What is important to employees in a world full of enticements?

- Link: https://fridenson.co.il/en/what-is-important-to-employees-in-a-world-full-of-enticements/
- Published: 2021-09-14T10:33:23+00:00
- Author: hakerdesign

Every morning when I connect my electric car to the charge point across from the
office building in Ashdod I often wonder whether the company employees enjoy the
same level of convenience that I have.

**Do they also experience that same spark of enjoyment when they come to work?As
a matter of routine I walk over to wish “good morning” to the gate person, an exemplary
employee, reliable, meticulous, and professional, who performs his work with full
commitment and with a desire to do the utmost for the good of the company.   

On a daily basis, and at every branch I visit, I almost always begin by talking 
with the employees, listening to their needs, their opinions. They are the company’s
source of energy.  

I have managed employees for over 40 years, first only a few and then hundreds of
employees as we grew over the years.  

As a very senior manager, as the founder of the company, and based on my extensive
experience, I fully understand that there are invaluable parameters in the workplace,
such as reciprocity and partnership, which are no less important.   

The employee’s professional background or the neighborhood they grew up in make 
no difference. What I see is how the employee is treated, and it is always as an
equal!  

I grew up in what was not a high status neighborhood in the lower city of Haifa.
I had a wonderful childhood, with friends from all ethnic groups and socio-economic
backgrounds. That’s where I come from, and from this vantage point it is important
to me that every employee will see that they also can, that anyone can!

As I see it, the formula for success is maintaining suitable work relations across
all the Group’s employees, from the field to the headquarters.  

Do your job on the one hand, provide a high level of service on the other – that
should be the motto!

**What is important to employees in our competitive world?**

Is it image and economic stability? Is it the compensation? Or perhaps employment
security?

In fact many studies have been conducted around the world, in different sectors,
and it turns out that compensation is not ranked first when it comes to employee
retention.

#### **Motivation is ranked after enjoyment, and pride before compensation. ** 

Despite the disappointments we experience in the course of our lifetime, the desire
to develop and advance is the leading motivation in life.

This is how the managers in the company must lead for us to enhance the Fridenson
Group. 

![](https://fridenson.co.il/wp-content/uploads/2021/09/work-presentation-co-workers-
attending-meeting-people-smiling-and-laughing_t20_6y1zEv-1024x682.jpg)

הפוסט [What is important to employees in a world full of enticements?](https://fridenson.co.il/en/what-is-important-to-employees-in-a-world-full-of-enticements/)
הופיע לראשונה ב-[קבוצת פרידנזון - חברת הלוגיסטיקה המובילה בישראל - ביטוח מטענים, פתרונות שילוח](https://fridenson.co.il/en/).